Laundry Detergent-Green Hinoki

Crafted over two years, our breakthrough formula uses glycolipids, enzymes, and bio-based surfactants to lift stains and odours—then actually disperse them, so they don’t redeposit like they do with conventional detergents.

𝐖𝐡𝐲 𝐈𝐭'𝐬 𝐚 𝐆𝐚𝐦𝐞-𝐂𝐡𝐚𝐧𝐠𝐞𝐫: 𝐍𝐞𝐱𝐭-𝐋𝐞𝐯𝐞𝐥 𝐒𝐭𝐚𝐢𝐧 𝐋𝐢𝐟𝐭𝐢𝐧𝐠 Most laundry products are very 'soapy,' penetrating stains to try to absorb them. Ours does the opposite. Instead of penetrating the stain and the fabric, we use a proprietary technology with a one-two punch: • First, it acts like a magnet to lift the stain off, • Then, it keeps the dirt particles suspended in the water, preventing them from redepositing onto fabrics. This method keeps your brights brighter, and your whites whiter over time.